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About Samsung
Samsung, founded in 1938 by Lee Byung-chul, has evolved from a small trading company into a global leader in electronics and technology. The Samsung Experience Store concept embodies this transformation, offering customers an interactive environment to explore the latest innovations, including smartphones, tablets, and home appliances. With a focus on customer engagement and expert guidance, these stores serve as hubs for learning and experiencing Samsung's diverse product range. Today, Samsung continues to push boundaries in consumer electronics and smart technology, enhancing everyday life through cutting-edge solutions.